Innovation Management: The Past, Present and Future of the Market
By: Ana Maria Alecusan and Andrei Dimitrescu
Abstract
The paper presents aspects of innovation management, important issues based on literature and studies by Boston Consulting Group (USA). The case study lays on the survey made by BCG on 1500 subjects all over the world from all the industry sectors. The paper studies the importance of innovation management and makes predictions for research and development expenditure for Top4, Apple, Google, Tesla Motors and Microsoft, without taking into account rank number 5, Samsung, because the official income statement was in Korean Won.
Language: English
Page range: 140 - 149
Published on: Jan 23, 2017
Published by: Lucian Blaga University of Sibiu
In partnership with: Paradigm Publishing Services
Publication frequency: 3 issues per year
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© 2017 Ana Maria Alecusan, Andrei Dimitrescu, published by Lucian Blaga University of Sibiu
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.