References
- Aguzzoli, R., Lengler, J., Sousa, C. M., Benito, G. R. (2021). Here we go again: a case study on re-entering a foreign market. British Journal of Management, 32(2), 416–434.
- Aharoni, Y. (2024). How small firms can achieve competitive advantage in an interdependent world. In Standing on the Shoulders of International Business Giants (263–274). Oxford: Oxford University Press. https://doi.org/10.1142/9789811287510_0017
- Alemanno, A., Gabbi, S. (2016). Foundations of EU food law and policy: Ten years of the European food safety authority. London: Routledge.
- Belch, G. E., Belch, M. A. (2018). Advertising and promotion: An integrated marketing communications perspective. New York: McGraw Hill.
- Chervona, G. O. (2022). General principles of legal regulation of safety and quality control of food products of animal and plant origin in the EU. Kyiv: National University of Life and Environmental Sciences.
- Cichy, J., Gradoń, W. (2016). Innovative economy, and the activity of financial market institutions. Case of Poland. Journal of International Studies, 9(1), 156–166. Corruption perceptions index. (2015). Retrieved from https://www.transparency.org/en/cpi/2015
- Dado, J., Wiktor, J. W., Zbikowska, A. (2015). Foreign markets entry motives and strategies of polish exports, E+M Ekonomie a Management, 18(2), 135–150
- Dana, L. P., Salamzadeh, A., Mortazavi, S., Hadizadeh, M. (2022). Investigating the impact of international markets and new digital technologies on business innovation in emerging markets. Sustainability, 14(2), 983.
- Daniels, J. D., Radebaugh, L. H., Sullivan, D. P. (2019). International business: Environments and operations. London: Pearson.
- Fediv, R., Fediv, I. (2023). Components of the international marketing environment and socio-cultural dimensions of world markets in the concept of Gert Hofstede. Bulletin of Lviv National Environmental University, (30), 98–108. https://doi.org/10.31734/economics2023.30.098
- Fedorenko, A. (2020). Justification of the company’s strategy for entering new foreign markets. Vinnytsia: Editorial and Publishing, 153.
- Franko, L. S., Romanyukha, D. (2023). Business incubators as an integral part of Ukraine’s economic revival after the war. Poltava: Poltava University of Economics and Trade.
- Griffin, R. W., Pustay, M. W. (2020). International Business: a Managerial Perspective. London: Pearson.
- Grin, M. A. (2015). The main ways for companies to enter the foreign market. In Bulletin of the Student Scientific Society “Vatra”. Vinnytsia: LBC, 151–158.
- Gubin, K. G., Nabatova, O. O. (2016). Theoretical foundations of the internationalization of small and medium-sized businesses in the context of globalization. Economic Theory and Law, 3(26), 69–82.
- Hill, C. W. (2022). Global business today. New York: McGraw-Hill.
- Iordache, C., Raats, T., Afilipoaie, A. (2022). Transnationalisation revisited through the Netflix Original: An analysis of investment strategies in Europe. Convergence, 28(1), 236–254.
- Jakubowski, R. V. (2016). Concepts and forms of corruption in Poland. Uzhhorod: Uzhhorod National University, 253 p.
- Kaplina, A. I. (2020). Youth entrepreneurship is a promising opportunity for young people. Agrosvit, 19-20, 47–50. https://doi.org/10.32702/2306-6792.2020.19-20.47
- Katsikeas, C., Leonidou, L., Zeriti, A. (2020). Revisiting international marketing strategy in a digital era: Opportunities, challenges, and research directions. International Marketing Review, 37(3), 405–424.
- Khryniuk, O., Ganich, S. (2022). Trade policy of enterprises: strategies for entering the foreign market. Economy and society, 40. https://doi.org/10.32782/2524-0072/2022-40-13
- Koleshnia, Y., Savicheva, T. (2021). Marketing strategy of the enterprise in the process of internationalization. Economy and Society, (29). https://doi.org/10.32782/2524-0072/2021-29-11
- Kovbatiuk, M. V., Shkliar, V. V., Kovbatiuk, H. O. (2022). Strategies for enterprises to enter international markets by level of management. Problemy Ekonomiky, (4), 156–162. https://doi.org/10.32983/2222-0712-2022-4-156-162
- Kovtun, E. O., Denisevych, Ye. S., Zaitseva, D. Ye. (2017). Factors influencing the formation of the enterprise strategy when entering foreign markets. Young Scientist, 4(44), 669–673.
- Kozlenkova, I. V., Lee, JY., Xiang, D. (2021). Sharing economy: International marketing strategies. Journal of International Business Studies 52, 1445–1473. https://doi.org/10.10-57/s41267-020-00393-z
- Kvasova, L., Kurbatska, L., Lozovyi, D. (2023). Formation of a marketing strategy for entering the foreign market. Economy and Society, 55. https://doi.org/10.32782/2524-0072/2023-55-101
- Loshenyuk, O. V., Galan, L. V., Posokhov, I. M. (2022). Modern strategies in international marketing. Scientists Notes of KROK University, 2(66), 123–131.
- Makhammedova, K. (2022). Marketing strategies for enterprises entering the international market. Kyiv: Kyiv-Mohyla Academy
- Martín, O. M., Chetty, S., Bai, W. (2022). Foreign market entry knowledge and international performance: The mediating role of international market selection and network capability. Journal of World Business, 57(2), 1–14.
- Medvedeva, I. V. (2017). Socio-cultural environment of international business. Mykolaiv: Sukhomlynskyi National University.
- Merryman, J., Perez-Perdomo, R. (2018). The civil law tradition: an introduction to the legal systems of Europe and Latin America. California: Stanford University Press.
- Orlovska, Yu. V., Duginets, H. V., Aliev, R. A. (2013). World experience in increasing the competitiveness of an enterprise based on internationalization strategies. Economic Space, (74), 42–52. Retrieved from http://nbuv.gov.ua/UJRN/ecpros_2013_74_7
- Paul, J. (2020). Marketing in emerging markets: A review, theoretical synthesis and extension. International Journal of Emerging Markets, 15(3), 446–468.
- Pichugina, T. S., Volchenok, A. V. (2018). Ways for the enterprise to enter foreign markets. Kharkiv: Kharkiv Polytechnic Institute.
- Polkovnichenko, S. O., Yelchishcheva, I. A. (2019). Strategy of the company’s entry into the foreign market in the context of strengthening European integration processes. Problems and Prospects of Economics and Management, 3(19), 89–98.
- Polyak, Yu. Ya., Voitovich, N. V. (2020). The impact of foreign direct investment on the innovation processes of the Ukrainian economy. Economics and Management of National Economy, 1(36), 82.
- Polyuga, V. M. (2018). Joint entrepreneurial activity as a form of entering the foreign market. Ternopil: Ternopil National Economic University.
- Pylnova, V. P., Kapeliushna, T. V., Piskovets, O. V. (2020). Organization of export of goods by small and medium-sized businesses. Agrosvit, 24, 29–36. https://doi.org/10.32702/2306-6792.2020.24.29
- Rammal, H. G., Parker, L. D. (2013). Islamic banking in Pakistan: A history of emergent accountability and regulation. Accounting History, 18(1), 5–29.
- Sereda, O. (2023). Ukrainian producers entering European markets: what buyers in different countries pay attention to. Retrieved from https://zn.ua/ukr/ECONOMICS/vikhidukrajinskikh-virobnikiv-na-rinki-jevropi-na-shcho-zvertajut-uvahu-pokuptsi-u-riznikhkrajinakh.html
- Shtal, T. V., Kozub, V. O., Nakhmetov, A. N. (2018). Developing an international marketing strategy for the company’s entry into the foreign market. Business Inform, 1 (480), 345–351.
- Shynkarenko, R. V., Shynkarenko, R. V., Semenets, V. V., Semenets, V. V. (2018). The essence and specific features of the forms of enterprises’ entry into foreign markets. Eastern Europe: Economics, Business and Management, 1(12), 19–24.
- Sokol, K. M. (2014). Formation of a marketing strategy for the IT company’s entry into the global information technology market. Foreign Trade: Economics, Finance, Law, 5-6 (76-77), 80-92.
- Strategic analysis of international markets. (2018). Kyiv: Taras Shevchenko National University. Retrieved from https://econom.knu.ua/wp-content/uploads/2018/01/KR_Strat_analis_mezd_rynkov_1mag_Mark.pdf
- The EU plans to destroy hundreds of tons of coffee and cocoa because of the new legislation. (2023). Retrieved from https://landlord.ua/news/ies-planuie-znyshchyty-sotni-tonn-kavyta-kakao-cherez-nove-zakonodavstvo
- Tokhtamysh, T. O. (2023). Joint venture as a way for an enterprise to enter the foreign market: its advantages and disadvantages. Kherson: Kherson National Technical University, 349.
- Ukrainian wave. Meet 40 domestic companies that first entered international markets during the war. (2023). Retrieved from https://forbes.ua/company/ukrainska-khvilya-znayomtesya-40-vitchiznyanikh-kompaniy-yaki-vpershe-viyshli-na-mizhnarodni-rinki-pid-chas-viyni-22092023-16125
- Vlasenko, V. V., Vlasenko, V. V. (2022). The history of the emergence and features of the application of “common law” and “equity” in the Anglo-Saxon legal system. Actual Problems of Domestic Jurisprudence 5, 3–7. https://doi.org/10.32782/39221346
- Volynets, K. V. (2023). Strategies for enterprises to enter the foreign market in conditions of war. Management and Entrepreneurship in Ukraine: Stages of Formation and Problems of Development, 2(9), 171.