Authors
Department of Marketing, Global Business & Economics, Kean University, Union, United States of America
Bin Dai
Department of Marketing, Global Business & Economics, Kean University, Union, United States of America
© 2026 Nazif Durmaz, Bin Dai, published by EKA University of Applied Sciences
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License.