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The use of social media in public relations in Poland and the United Kingdom – case studies from automotive industry Cover

The use of social media in public relations in Poland and the United Kingdom – case studies from automotive industry

Journal of Intercultural Management
Volume 5 (2013): Issue 4 (December 2013)
By: Michał Chmielecki and  Marcin Lisowski  
Open Access
|Mar 2014
Authors

Authors

Michał Chmielecki

Marcin Lisowski

DOI: https://doi.org/10.2478/joim-2013-0026 | Journal eISSN: 2543-831X | Journal ISSN: 2080-0150
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Language: English
Page range: 49 - 64
Published on: Mar 27, 2014
Published by: SAN University
In partnership with: Paradigm Publishing Services
Publication frequency: 4 issues per year
Keywords:
Public Relations,
social media,
Poland,
UK,
automotive industry,
car manufacturers
Related subjects:
Business and economics,
Business management,
Management, organization, corporate governance,
Business management, other

© 2014 Michał Chmielecki, Marcin Lisowski, published by SAN University
This work is licensed under the Creative Commons License.

Volume 5 (2013): Issue 4 (December 2013)
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