Influence of Online Forums on Customers’ Buying Decisions: A Machine Learning Approach
By: Reeti Agarwal and Ankit Mehrotra
Authors
Reeti Agarwal
Jaipuria Institute of Management, Lucknow, India
Ankit Mehrotra
Jaipuria Institute of Management, Lucknow, India
Language: English
Page range: 5 - 23
Published on: Jan 11, 2024
Published by: Lucian Blaga University of Sibiu
In partnership with: Paradigm Publishing Services
Publication frequency: 3 issues per year
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© 2024 Reeti Agarwal, Ankit Mehrotra, published by Lucian Blaga University of Sibiu
This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License.