References
- Kemp, S. Digital 2024: Global Overview Report (2024). Available online: https://datareportal.com/reports/digital-2024-global-overview-report (accessed on 28 November 2024).
- Yucebas, E., Bulut, Z. A., and Dogan, O. Digital presence of municipalities: Evidences from city of Izmir. (2017) Available online: https://www.researchgate.net/bpublication/320106915, (accessed on 29 November 2024).
- Grimmelikhuijsen, S.; Porumbescu, G.; Hong, B.; Im, T. The effect of transparency on trust in government: A cross-national comparative experiment. Pub. Adm. Rev. (2013), 73(4), 575–586. https://doi.org/10.1111/puar.12047.
- Vial, G. Understanding digital transformation: A review and a research agenda. J. Strateg. Inf. Syst. (2019), 28(2), 118–144. https://doi.org/10.1016/J.JSIS.2019.01.003
- Mergel, I.; Edelmann, N.; Haug, N. Defining digital transformation: Results from expert interviews. Government Information Quarterly, (2019), 36(4), 101385. https://doi.org/10.1016/J.GIQ.2019.06.002
- Janssen, M., and Estevez, E. Lean government and platform-based governance – Doing more with less. Government Information Quarterly. (2013), 30(SUPPL. 1), S1–S8. https://doi.org/10.1016/J.GIQ.2012.11.003
- Marques, S. R.; Natário, M. M. S.; Rosa, M. C. Factors Influencing Innovation in Local Public Administration Services: The Case of The Municipalities of the Intermunicipal Community of Beiras and Serra da Estrela. Revista Portuguesa de Estudos Regionais. (2023), 64, 65–82. https://doi.org/10.59072/RPER.VI64.77.
- Castells, M. Communication Power. Oxford Univ. Press (2009).
- Creswell, J. Qualitative inquiry & research design - Choose among five approaches (3rd ed.). SAGE Pub. (2013).
- Swift, A. Being Creative with Resources in Qualitative Research. The SAGE Handbook of Qualitative Research Design, SAGE Pub. Ltd. (2022), (pp. 290–306). https://doi.org/10.4135/9781529770278.n19
- Bowen, G. A. Document Analysis as a Qualitative Research Method. Qual. Research J. (2009), 9(2), 27–40. https://doi.org/10.3316/QRJ0902027
- Kvale, S.; Brinkmann, S. Interviews - Learning the craft of qualitative research Interviewing (2nd ed.). SAGE Pub. (2009),
- Martins, A.; Rosa, A.; Queirós, A.; Silva, A.; Rocha, N. European Portuguese Validation of the System Usability Scale (SUS). Procedia Comput. Sci. (2015), 67, 293–300. https://doi.org/10.1016/j.procs.2015.09.273
- Câmara Municipal de Ferreira do Zêzere. Caracterização do concelho. (2014). https://www.cm-ferreiradozezere.pt/caracterizacao
- INE - Instituto Nacional de Estatística. CENSOS 2021. (2022) Available online: https://censos.ine.pt/. (accessed on 2 December 2024).
- PORDATA. Censos 2021. Censos de Portugal em 2021: Resultados por tema e por concelho. (2023) Available online: https://tinyurl.com/mwy2yw9m (accessed on 2 December 2024 ).
- PORDATA. (2024a). Available online: https://prod2.pordata.pt/temas/municipios (accessed on 2 December 2024).
- PORDATA. Censos por concelho. PORDATA. (2024b) Available online: https://prod2.pordata.pt/tema/municipios/censos-100 (accessed on 3 December 2024).
- Subramanian, K. The Generation Gap and Employee Relationship. International J. Eng. Manag. Research, (2017), 7(6), 59–67. Available online: https://www.researchgate.net/publication/321670836 (accessed on 20 February 2025).
- Medina, A.; Neves, D.; Morais, I.; Godinho, L., Bernardo, P.; Alves, S.; Bento, S.; Loureiro, S. Plano Estratégico Ferreira do Zêzere 2030. (2022). Available online: https://cm-ferreiradozezere.pt/index.php?option=com_attachments&task=download&id=3923 (accessed on 20 February 2025).
- Câmara Municipal de Ferreira do Zêzere. Comemoração do dia do concelho. Notícias. (2022) Available online: https://tinyurl.com/394yprjj (accessed on 21 February 2025).
- Silva, R.; Minciotti, S. Marketing Público como facilitador do processo de troca na Administração Pública. Research, Soc. Develop. (2021), 10(5). https://doi.org/10.33448/rsd-v10i5.15597.
- Kotler, P.; Keller, K. Marketing management (14th.a ed.). Pearson Education Inc. (2012).
- Alexander, T.; Ioannis, N. Supply Chains and Operations based on Lean Thinking and Industry 5.0 -The Success Factors for the 8Ps in Marketing (2023).
- Silva, E. Marketing Público: Uma Plataforma de «Trocas» no Setor Público. Ver. Elet. Adm. (2015), 14(1), 20–42.
- Kotler, P.; Kartajaya, H.; Setiawan, I. Marketing 4.0 - Moving from Traditional to Digital. John Wiley & Sons, Inc. (2017).
- Cezar, L. Comunicação e marketing no setor público: diferentes abordagens para a realidade brasileira (F. Filgueiras, Ed.). ENAP - Fundação Escola Nacional de Administração Pública (2019).
- Duluth. Social media playbook. Visit Duluth, (2022). Available online: https://visitduluth.com/socialmedia-playbook-2/ (accessed on 24 March 2025).
- Sousa, A. Orientação do marketing no sector público: o marketing-mix da iniciativa «novas oportunidades». Economia & Empresa, (2011) 47–72. Available online: http://hdl.handle.net/11067/5145 (accessed on 24 March 2025).