
Figure 1
Modified additional singleton task; each participant performed 312 trials of this task.
Table 1
Mindset manipulation check results; * = trend-level significant at p < .10, ** = significant at p < .05, *** = significant at p < .01; M: mean, SD: standard deviation, d: Cohen’s d.
| ITEM | M (SD) | MINDSET | DIETARY RESTRAINT | MINDSET × DIETARY RESTRAINT | |||||
|---|---|---|---|---|---|---|---|---|---|
| F(1,118) | p | d | F(1,118) | p | F(1,118) | p | |||
| Immersion | health | 67.84 (16.41) | 0.012 | .912 | 0.024 | 0.045 | .832 | 0.929 | .337 |
| hedonic | 68.25 (17.55) | ||||||||
| Mood | health | 68.60 (14.44) | 0.005 | .941 | 0.029 | 0.825 | .365 | 0.102 | .750 |
| hedonic | 69.08 (18.44) | ||||||||
| Enjoyment | health | 72.66 (16.61) | 0.007 | .932 | 0.026 | 0.347 | .557 | 0.104 | .747 |
| hedonic | 72.20 (18.82) | ||||||||
| Indulge | health | 61.10 (20.82) | 4.603 | .034** | 0.379 | 0.325 | .570 | 2.370 | .126 |
| hedonic | 69.14 (21.55) | ||||||||
| Health | health | 77.89 (15.16) | 5.779 | .018** | 0.474 | 8.639 | .004*** | 0.830 | .364 |
| hedonic | 68.65 (23.07) | ||||||||
| Healthy choice | health | 74.70 (15.33) | 23.104 | .000005* | 0.887 | 15.022 | .0002*** | 2.596 | .110 |
| hedonic | 57.04 (23.62) | ||||||||
Table 2
Overview of effects from analysis of additional singleton task; * = trend-level significant at p < .10, ** = significant at p < .05; M: mean, SD: standard deviation.
| DESCRIPTIVE STATISTICS | PERCENTAGE OF TRIALS WITH FIXATION ON DISTRACTOR | DURATION OF FIRST FIXATION ON DISTRACTOR | DWELL TIME ON DISTRACTOR | MANUAL RESPONSE LATENCY | RESPONSE ACCURACY | |||||
|---|---|---|---|---|---|---|---|---|---|---|
| M (SD) | M (SD) | M (SD) | M (SD) | M (SD) | ||||||
| NEUTRAL | FOOD | NEUTRAL | FOOD | NEUTRAL | FOOD | NEUTRAL | FOOD | NEUTRAL | FOOD | |
| health | 10.62 (6.67) | 9.55 (7.33) | 86.38 (22.86) | 91.51 (28.14) | 94.84 (30.11) | 100.49 (40.02) | 797.48 (139.96) | 795.82 (145.15) | 97.07 (2.55) | 97.14 (2.59) |
| hedonic | 14.03 (11.97) | 13.78 (12.92) | 84.48 (22.07) | 85.22 (24.86) | 92.45 (30.23) | 95.23 (34.62) | 803.05 (114.30) | 802.01 (116.23) | 97.26 (1.88) | 97.51 (1.83) |
| Inferential statistics | F(1,113) (p) | F(1,111) (p) | F(1,111) (p) | F(1,113) (p) | F(1,113) (p) | |||||
| distractor | 2.771 (.099*) | 1.610 (.207) | 1.990 (.161) | 0.578 (.449) | 0.987 (.323) | |||||
| mindset | 3.992 (.048**) | 0.833 (.363) | 0.290 (.592) | 0.030 (.863) | 0.651 (.421) | |||||
| dietary restraint | 1.883 (.173) | 0.649 (.422) | 1.265 (.263) | 0.566 (.454) | 1.255 (.265) | |||||
| distractor × mindset | 0.808 (.371) | 0.734 (.393) | 0.131 (.718) | 0.003 (.954) | 0.428 (.515) | |||||
| distractor × dietary restraint | 2.377 (.126) | 1.873 (.174) | 1.840 (.178) | 2.099 (.15) | 0.643 (.424) | |||||
| mindset × dietary restraint | 4.208 (.043**) | 0.043 (.836) | 0.305 (.582) | 0.032 (.859) | 0.000009 (.998) | |||||
| distractor × mindset × dietary restraint | 0.049 (.825) | 0.203 (.654) | 0.578 (.449) | 0.590 (.444) | 0.120 (.730) | |||||

Figure 2
Results of the time course analysis depicting the percentage of trials with a fixation on the distractor per saccade latency bin.
Table 3
Mock taste test questions: words printed in italics are placeholders for terms that differed on each form and described the actual food item to be rated.
| QUESTION | ANSWER (VAS SCALE: 0 – 100 MM) |
|---|---|
| How appealing do you think the food items look? | not appealing at all – extremely appealing |
| How delicious do you think the food items smell? | not delicious at all – extremely delicious |
| How tasty do you find the food items? | not tasty at all – extremely tasty |
| How crispy/crunchy do you find the food items? | not crispy/crunchy at all – extremely crispy/crunchy |
| How salty/sweet do you find the food items? | not salty/sweet at all – extremely salty/sweet |
| How long does the taste of the food items stay in your mouth? | not long at all – extremely long |
| Which of the two types of the food item do you like best? (asked on every second form) | a. The item in bowl 1 b. The item in bowl 2 c. I do not have a preference |
Table 4
Mindset manipulation pilot results; * = trend-level significant at p < .10; M: mean, SD: standard deviation.
| ITEM | HEALTH M (SD) | HEDONIC M (SD) | t(21) | p |
|---|---|---|---|---|
| To which extent were you able to get into the spirit of the movie? | 6.03 (2.04) | 6.90 (1.69) | –1.11 | .280 |
| How strongly are you immersed in the movie at this moment? | 5.78 (1.27) | 6.02 (1.41) | –0.413 | .648 |
| How hungry do you feel right now? | 4.42 (2.32) | 6.20 (2.71) | –1.691 | .106 |
| How sated do you feel right now? | 5.32 (2.11) | 5.59 (2.25) | –0.291 | .774 |
| How important is the taste of food to you at this moment? | 5.81 (2.25) | 6.48 (2.35) | –0.703 | .490 |
| How important is enjoying food to you at this moment? | 5.83 (1.48) | 7.07 (1.74) | –1.825 | .082* |
| How much would you like to indulge in tasty food at this moment? | 4.80 (2.27) | 6.49 (2.66) | –1.630 | .118 |
| How important is the calorie content of food to you at this moment? | 6.18 (2.01) | 4.38 (2.95) | 1.771 | .101 |
| How important is health to you at this moment? | 7.59 (1.21) | 5.60 (3.00) | 2.124 | .051* |
| How inclined are you to choose healthy food at this moment? | 7.24 (1.53) | 5.47 (2.82) | 1.824 | .080* |
