Authors
Sefer Darıcı, Asisst. Prof.
Sivas Cumhuriyet Vocational School, Department of Advertising and Marketing, Turkey
sdarici@cumhuriyet.edu.tr
Ayşe Meriç Yazıcı, PhD Candidate
Istanbul Aydın University Post Graduate Education Institute, Department of Business, Turkey
aysemericyazici@hotmail.com
